Hi, Todd here!
I’m the founder of Sunny Designs, based in McCall, Idaho.
A lifetime of Whitewater Rafting, Skiing, Surfing, Mountain Biking, and Skydiving has taught me one thing:
YOUR GEAR BETTER BE READY FOR ANYTHING!
That’s exactly why I started Sunny Designs—to build the best, toughest gear out there. Every product is proudly made and sourced in the USA using only the finest materials available.
Before Sunny Designs, I spent 24 years as a McCall Smokejumper—jumping out of airplanes (357 of them!) to fight wildfires across some of the harshest terrain in the country. As Smokejumpers, we built, maintained, and repaired all of our own gear—because we had to. Our lives depended on it. The gear had to be flawless. There was no room for shortcuts.
At Sunny Designs, I bring those same high standards, techniques, and parachute-grade materials to everything we make.
We build it right the first time. Quality is our gimmick.
see how They’re made
Built right the first time.
No shortcuts.
No compromises.
Just gear so tough, so reliable,
you’ll pass it doWn like a family heirloom.
SO YEAH! We’re obsessed with craftsmanship, and every stitch, every piece of webbing, every design detail speaks to our promise.
What gets us fired up every day? Knowing that we’re helping people stay organized, stay ready, and stay moving—whether it's an off-grid expedition, a weekend at the lake, or just getting the job done right. We’re here for the adventurers, the doers, the makers—the ones who never settle for “good enough.” This isn’t about mass production. It’s about purpose-built performance that stands the test of time. And we’re proud to say it loud: Overbuilt, not overpriced. Because everyone deserves tools they can trust—for life. We don’t chase trends—we chase reliability. That’s why we overbuild everything. Not for the shelf. For the journey. So go ahead, chase the horizon. We’ve got your back.
Organize Better. Adventure Harder.
— Todd